First impressions count and whether working on behalf of a client or developing your own branding campaign, Signs Express can provide high quality sign and graphic solutions for your next branding project, promotional campaign or event preparation.
在千篇一律的城市中，对于想要发出独特光彩的建筑物来说，第一印象至关重要。然而对于标识速递公司来说，无论是进行设计代工还是自己总览标识项目，一切与标牌和图形相关的高质量解决方案都不是问题。
Click Consult
点击咨询
Signs Express (Liverpool North and Wirral) has recently completed a new range of signage for long standing client Click Consult.
标识速递公司北利物浦与威勒尔州中心（即分店），最近为其长期服务的客户——点击咨询公司完成了一系列新的标牌。
The Liverpool sign makers began working with the award winning SEO and PPC experts 12 years ago when the company was still a small start-up business. Over that time, Signs Express has provided a full range of signage including engraved signs, window graphics, directional signs and interior acrylic motivational messages, all of which were produced in house.
点击咨询公司现在是一家屡获殊荣的SEO和PPC专家级企业，但是当12年前标识速递利物浦中心与其合作时，还只是一家名不见经传的小型创业公司。在那段时间里，标识速递为其提供了一系列的标识产品，包括雕刻制作的标牌、窗户贴图、导视标识和亚克力制作的室内励志信息。以上所提到的所有产品，均由利物浦中心自己制作，没有借助外包厂商。
The sign makers have worked with a number of materials, matching these to the job and the environment, ensuring that the finished result works perfectly in its setting. With such a forward thinking company, design is vital and so the Liverpool team worked closely with Click Consult to ensure their signs were both practical and pleasing to the eye.
标牌制作人员通过精心地选材，使得最后使用的材料与工作和工作环境相匹配，以确保完成的结果在整体项目中完美发挥作用。点击咨询是一家具有前瞻性思维的公司，因此为其内部制作的标识工作，设计至关重要。利物浦中心的团队为此和该公司紧密合作，以确保最后的标牌能够既实用又达到赏心悦目的效果。
Most recently, Signs Express has provided acrylic wall mounted signage and vinyl window graphics in five different colours of the company's distinctive logo. The acrylic signs were cut out on the sign maker's in-house engraving machine, allowing for high precision, sharp results. These vibrant signs look fantastic and strengthen the branding across the business' premises.
就在最近，标识速递还为点击咨询公司制作了一个独特的LOGO，由五种不同颜色组成，分别用亚克力和乙烯基制作，用作壁挂式和窗户贴图。亚克力标牌在利物浦中心的内部雕刻机上加工完成，依然呈现出高精度、清晰的外观。这些充满活力的标识看起来棒极了，并在整个企业的内部加强了品牌形象。
Signs Express (Liverpool North and Wirral) are proud to have worked with Matt from the company's humble beginnings, providing advice and high quality signage over the years, as well as assisting with a full range of signage when the business expanded to its new premises in Chester.
标识速递利物浦中心从点击咨询公司成立之初就开始合作，一直为后者提供标识方面的咨询和高质量产品，并在其进行迁址到新的办公地点以及业务扩展开设分店等活动的时候，提供全方位的标牌协助。
Commenting on the work undertaken for them, Matt Bullas said: 'I am more than happy with the service and products supplied by Signs Express and would have no hesitation in recommending or using them again.'
点击咨询公司创始人兼首席执行官马特·布拉斯在评价标识速递为其所做的工作时说：“我对标识速递提供的服务和产品感到非常满意，并且在日后会毫不犹豫地向朋友推荐以及再次选择他们。”
Signs Express (Liverpool North and Wirral) offer a comprehensive range of signs and graphics solutions to customers in and around Liverpool and the Wirral including Bebington, Birkenhead and Wallasey. The centre specialises in commercial engraving which is ideal for manufacturing environments including power stations and the food industry. With over 30 years' experience in this field, the highly trained team can engrave plaques, labels, industrial process diagrams and even cut letters and shapes in-house for durable, accurate sign solutions.
标识速递利物浦中心为利物浦和威勒尔及其周边地区的客户提供了前面的标识和图形解决方案。但该中心最为擅长的还是商业雕刻工作，非常适合包括发电厂和食品工业在内的制造业环境。利物浦中心在这一领域已有30多年的经验，训练有素的团队可以雕刻包括纪念牌匾、标签、工业流程图等产品，甚至可以使用自有设备切割字母标识和其他一些形状，具备这样的实力可以提供持久、准确的标识解决方案。
Manchester's Citylabs
曼彻斯特城市实验室
Signs Express (Manchester) worked to deliver bespoke signage solutions for the prominent Citylabs building in central Manchester to achieve high prominence signage for this flagship biomedical centre of excellence.
标识速递曼彻斯特中心努力为曼彻斯特市中心地区著名的城市实验室大楼提供量身定制的标牌解决方案，以期用标识展现这一在生物医学方面堪称旗舰级实验室的突出之处。
As a Signs Express (Manchester) client for over 15 years, property management experts Bruntwood, have commissioned us for many projects around the Manchester area but this commission was particularly high profile - to create an inner-city prominence at the CityLabs building.
专业物管委员会Bruntwood与标识速递曼彻斯特中心合作已超过15年，前者曾委托后者为曼彻斯特地区的许多项目提供服务，但该委员会受众最引以为豪的项目就是城市实验室大楼，堪称市中心的中心。
The project comprised of two high level illuminated LED signs which were installed on the face of the glass elevations and a ground level monolith sign which was also internally illuminated and powered purely by solar.
城市实验室标识项目包括安装在玻璃立面上的两个高亮度LED标牌和一个单块地面标牌，地面标牌也具有照明功能，采用的是内部照明，并完全由太阳能供电。
CityLabs is a biomedical science centre of excellence and also a Grade 2 listed building and so the signage needed to represent the prestigious nature of the building and the organisation within it.
城市实验室是一所卓越的生物医学科学中心，也是曼彻斯特二级受保护建筑物，因此其标牌必须能够展现出建筑物本身以及其内部组织的声望。
Each of the large fascia signs span 7 mtrs long x 1 mtr high and are fixed to a bespoke design made fabricated structure which was installed over the parapet of the building. Sample brackets needed to be manufactured and tested to make sure the framework structure would sit nice and tight and be secure to the building. Each sign was manufactured in sections to allow us to take it through the building up the internal staircase to the roof and install via rope access in a safe environment.
每个大型饰板标牌的面积为长7m*高1m，固定在定制设计的预制结构上，该结构安装在建筑物的护墙板上。在这样的结构中，需要对样品支架进行制造和测试，以确保框架结构能够牢固地固定在建筑物上。每个标牌都采用分段制作的方法，使得安装过程中能够轻松通过内部楼梯运送至屋顶，并在安全的环境中通过绳索通道进行安装。
Signs Express (Manchester) coordinated the entire project to ensure the signs manufacture, electrical supply and our partners IRATA trained Industrial abseil team, all came together at the same time to meet the client’s installation deadline and deliver the overall project.
标识速递曼彻斯特中心不仅承担标识制造工作，还协调了整个项目。因为项目不止一个公司，还有供电方面与合作伙伴IRATA、训练有素的Abseil团队，诸多方面汇聚在一起，以在客户指定的安装期限内交付整个项目，如果没有强大的协调能力，能难做到让客户满意。
Our role included:
· Design concept/drawings
· Structural engineer process
· Sample testing
· Manufactured
· Coordinating
· Deliverance
标识速递曼彻斯特中心在该项目中承担的工作有：
·提出设计概念，规划设计图纸
·结构设计
·样品测试
·制造工作
·协调工作
·最后交付
"Our requirement for high level signage posed several challenges including finding a structural fixing solution and changing of our brand design at late notice. Signs Express was efficient and pro-active in dealing with these issues and delivered illuminated signage at Citylabs that we can be proud of and provides excellent building prominence that was previously lacking." Robert Stirling BSc (Hons) MSc, Development Surveyor - Manchester City Centre
“不可否认，我们对于标牌高级感的要求带来了一定的挑战。包括寻找结构固定解决方案和更改我们品牌设计等方面。但是，标识速递在处理这些问题方面非常积极和高效，凭借交付出色的让建筑非常突出的照明标牌，让我们为城市实验室这所建筑感到以前从未有过的自豪！”——曼彻斯特市中心城市规划师，罗伯特·斯特灵博士
The second project at this prominent building was to provide an attractive and visual ground level signage solution which clearly identified the entrance to Citylabs without disturbing the facade of the building or its immediate area with the need for power. This was achieved by specifying a double sided 3mm aluminium free-standing monolith at 2m tall with fret cut acrylic inlays and vinyl detail to the face of the panels.
这座著名建筑的第二个项目是提供一种引人注目的可视化地面标牌解决方案，对该解决方案的要求是，既可以帮助清晰识别城市实验室的入口，同时也不会因为需要电力而导致建筑物的外墙或附近区域作出改动。最后的产品，通过两块3mm厚2m高的整块铝板制作成双面标牌，在面板的表面上加上成型的亚克力嵌体和乙烯基贴纸。
The integrated solar panel means that the sign has great visibility at night and the surrounding area was preserved as it was installed by mounting into the existing paved floor utilising a steel framework.
同时，该标牌采用太阳能供电，集成的太阳能电板意味着该标牌在夜间具有很高的能见度，并且通过使用钢框架安装到现有的铺装地板中进行安装，也完全不会损害这座保护建筑的周边区域。
"After the building was officially opening, we required an external monolith but without disturbing the existing finished ground works. We asked Signs Express Manchester to help us manufacture and install a Solar powered monolith which they achieved and now looks great placed outside the main Entrance." Robert Stirling BSc (Hons) MSc, Development Surveyor - Manchester City Centre
“在建筑物正式开放后，我们需要一个外部的一体式——且不会影响现有的完整地面的标牌。我们要求标识速递曼彻斯特中心帮助我们制造和安装的太阳能设施，现在看起来真是非常棒。”——罗伯特斯特灵博士
Signs Express Manchester centre owner Lee Eaton said, "We're extremely proud of our work as it will be highly visible for years to come in the centre of Manchester. It needed our ingenuity, experience, project management and specification skills to bring all of the elements of the project together but we showed how we're able to deliver and why we're one of the best sign companies in the country."
标识速递曼彻斯特中心的负责人李·伊顿说道：“我们为在该项目上工作感到非常自豪。可以预见的是，未来在曼彻斯特市中心，我们的工作成果将持续展现很多年。尽管在该项目中，我们需要负责的事情包括独创设计、提供经验、项目管理和规范技能等所有要素整合在一起。但我们展示了实力，成功交付。这足以说明我们是如何成为全国最好的标牌公司之一的。”
Hospice,Collaboration
福利合作
After collaborating with award winning graphic design agency, Toucan Graphic Design, Rowcroft Hospice needed to engage a company that could provide signage solutions to bring their new brand to life. Having previously worked successfully with Toucan, Signs Express (Exeter) was an obvious choice. In addition to providing a range of interior and exterior signs, the project was also logistically challenging, needing to be completed in just one weekend.
在与屡获殊荣的大嘴鸟平面设计公司合作之后，罗克罗夫特疗养院需要聘请一家可以提供标牌解决方案制作的公司来使他们的新品牌栩栩如生。标识速递埃克塞特中心以前就曾与大嘴鸟设计公司有过相关方面的合作，因此成为一个显而易见选择。除了提供一系列内部和外部标识外，该项目在后勤方面也非常具有挑战性——需要在一个周末内完成。
Rowcroft Hospice had an overwhelmingly positive response to the re-brand and the signage helped them meet many of their original objectives.
罗克罗夫特疗养院的品牌重塑工作获得了压倒性的积极反响，而其中标牌所产生的作用不可忽视，帮助他们实现了许多最初的目标。
· Patients and their families commented on how much easier it was to find their way around the Hospice with the new signage in place. In addition, the bright colourful nature of the outdoor signs lifted the feel of the site.
· 患者和他们的家人评论说，有了新的指示牌，在疗养院中找到方向变得容易了许多。此外，新的户外标牌明亮多彩的外观提升了整体的氛围。
· Their shops have become more identifiable on busy high streets and the charity as a whole has a much stronger identity.
· 在繁忙的大街上，疗养院的门店变得更加容易被识别，整个慈善组织的影响力也更加强大起来。
· The livery on the vehicles increases the recognition of their brand and importantly, it really helps encouraging road users let them out into traffic!
· 工用车辆的涂装，提高了品牌的知名度，重要的是，它确实有助于其他司乘人员在紧急情况下给其让道！
Rowcroft Hospice serves the people of South Devon by providing specialist care to patients with progressive, life limiting illnesses. They're not just about beds, cancer and last days; they're about living, family, friends, community, and reconciliation, coping and not coping.
罗克罗夫特疗养院通过为患有渐进性疾病导致生命垂危的病人提供专业护理，在南德文郡为人民服务。该疗养院的的主旨是，不让病人感到终日只有床、病痛和末日，而是充满生活、家庭、朋友、社区和和解的氛围，应对一切而不是应付一切。
They support and enable people to carry on when, perhaps, at the time carrying on seems unthinkable. They are passionate about 'taking care further'.
疗养院支持并且使人们能够在感到无法坚持时获得另一股力量的注入，力求“更加细致入微”。
With a primary aim of re-enforcing their brand identity, Rowcroft Hospice contacted Toucan Designs to help them achieve their objectives.
为了重新巩固其品牌形象，罗克罗夫特疗养院联络上大嘴鸟设计公司，以帮助他们实现目标。
Toucan Design are an award winning web design and graphic design agency, based in Exeter, Devon. They deliver a complete and bespoke creative service to businesses operating in a diverse range of sectors at an international, national and regional level.
大嘴鸟设计公司，是一家屡获殊荣的网页设计和图形设计公司，总部位于德文郡埃克塞特。这家公司一直为国际上、国内和地区范围内各行各业的企业提供完整的定制服务。
Rowcroft Hospice selected Toucan to undertake the branding project after interviewing a number of South West based creative agencies. They were particularly impressed with Toucan's collaborative approach, feeling that this would sit well with the diverse group of Hospice stakeholders - from clinicians, therapists and support workers, to trustees, fundraisers and volunteers.
罗克罗夫特疗养院在考察了西南部地区许多创意机构之后，最终选择了大嘴鸟设计进行品牌项目。后者并没有令他们失望，其工作方法给他们留下了特别深刻的印象，并认为最终的结果，一定会帮助疗养院内的众多角色——从临床医生、治疗师和护工人员到受委托人、筹款人和志愿者们融洽相处。
During a series of brand workshops with these various stakeholders a number of key brand values were discussed and agreed. They were: high quality; people-focused; patient-focused; bold / progressive; caring; innovative; sector leaders. With these key attributes as the starting point, a fresh new brand identity was developed.
在与这些不同利益相关者进行的一系列品牌研讨会中，讨论并达成了许多关键的品牌价值，分别是：高品质；以人为本，以病人为中心；大胆地进步、关怀、创新，协作。大嘴鸟最后正是以这些关键属性为导向，开发出全新的品牌形象。
The new brand identity was applied to a wide range of communications materials, from patient leaflets, to fund-raising material and from a complex website to staff uniforms and signage.
新的品牌标识已经用于各种宣传材料，从患者传单、筹款材料以及从复杂的网站到员工制服和标牌等。
Toucan Graphic Design commissioned Signs Express (Exeter) to produce the signage for Rowcroft Hospice following their extensive rebrand. Signs Express had worked with Toucan for more than five years, primarily in collaboration with Exeter City Football Club.
大嘴鸟设计公司在委托标识速递埃克塞特中心为罗克罗夫特疗养院重新制作LOGO后，又让后者为其制作标牌。标识速递与大嘴鸟从埃克塞特市足球俱乐部项目开始合作，已有五年多的时间，
This was one of the biggest projects worked on with Toucan and provided a real logistical challenge, needing to be completed in just one weekend.
但是疗养院项目是双方合作的最大的项目，并且面临真正的后勤挑战，因为该项目只有一个周末的完成时间。
The needs of Rowcroft Hospice and Toucan Design were central throughout the development of the project. Emphasis was placed on providing the client with multiple options, narrowing the selection based on effective budget usage and overall impact.
在项目的整个开发过程中，疗养院和大嘴鸟设计的需求至关重要。重点也要放在能够为客户提供多种选择上，最后根据有效的预算使用和总体影响来逐步确定选择范围。
he end result was a variety of internal and external signs for the hospice itself and Rowcroft's shops that looked bright, welcoming and professional, communicating the updated brand values of Rowcroft Hospice effectively.
虽然限制重重，但标识速递埃克塞特中心给出的最终结果并未让人失望：疗养院本身和罗克罗夫特的市内门店的各种内部、外部标识，看上去明亮。热情、专业，有效地传达了疗养院在品牌重塑后想要表达的品牌价值。
'The rebrand of Rowcroft Hospice has been one of the most rewarding in our company's 13 year history. At Rowcroft Hospice we found a wonderful team of hard-working professionals who were passionate to deliver the highest quality of care to their patients.
“罗克罗夫特疗养院的重塑品牌是我们公司13年的历史中最有价值的项目之一。在疗养院，我们遇到了一支由辛勤工作的专业人员组成的优秀团队，他们热衷于为患者提供最高质量的护理。
The aim of the new brand is to reflect Rowcroft's values and to be as memorable and eye-catching as possible in order to appeal to the diverse stakeholders. We are delighted with the outcome and can only thank the people at Rowcroft who so whole-heartedly embraced the process - the brand couldn't have come to life as it did without their hard work and commitment.'
Josh Beadon, Toucan's Creative Director
“新品牌的目标是反映疗养院的价值观，并尽可能地难忘和醒目，以吸引各种利益相关者参与进来。我们对结果感到非常满意，并且感谢疗养院以及标识速递的员工，他们如此全心全意地接受了这一过程，如果没有他们的辛勤工作和承诺，该品牌是无法真正实现的。”
——大嘴鸟公司创意总监，乔什·比登。
